Mighty Interactive Signs 6 New Clients, Adds Staff

Tempe, Arizona
January, 2006

Internet marketing continues to heat up locally, with interactive agency Mighty Interactive recently signing six new clients including several well-known Arizona brands. A division of Tempe-based marketing communications firm Off Madison Ave, Mighty Interactive has also added staff to keep pace with the firm's expansion.

"Internet advertising is projected to continue growing at a 20 percent or greater rate for the next few years, and we're seeing Arizona companies expanding their online marketing initiatives substantially," said Jason Baer, Mighty Interactive's Senior Director.

The firm recently added two new staff members in the search marketing and online advertising divisions, and has grown by more than 100% over the past eight months to 13 employees.

New Mighty Interactive clients include:

• DLR Group
  One of America's largest architecture and engineering firms with 15 offices nation-wide. Mighty Interactive will provide Web site strategic planning and will create blueprints for a new DLR GroupWeb site.
• The Little Gym International
  Mighty Interactive will be providing search marketing and online advertising services for this youth motor skills development with hundreds of U.S. and international franchise locations.
• China Mist
  This venerable Phoenix-based iced tea, hot tea, and coffee purveyor has retained Mighty Interactive to provide Web site design and search marketing services.
• Fairytale Brownies
  A local success story that recently broke ground on a larger manufacturing and headquarters space, Fairytale Brownies has hired Mighty Interactive to provide a search marketing campaign.
• Public Radio Partners
  PRP manages sales departments and sells underwriting packages for public radio stations in Phoenix, Seattle, Las Vegas, Sacramento, Austin, and Memphis. Mighty Interactive is providing online advertising strategic planning services to PRP as the firm moves into representing the online inventory of its pubic radio partners.
• Pinnacle Development Group
  This residential property developer was responsible for the award-winning Estancia community in Scottsdale, and Seven Canyons in Sedona. Pinnacle has turned to Mighty Interactive for a comprehensive online marketing program on behalf of its new luxury golf community, LochenHeath in Traverse City, Michigan.

"Companies of all types are realizing that Internet marketing works," said Baer. "It's the most measurable medium, and now that more people have Internet access than cable TV, it's a mass market medium as well."

About Mighty Interactive

Mighty Interactive is an Internet marketing agency based in Phoenix, Arizona. Founded in 2000, the firm provides Internet strategy, usability consulting, e-mail marketing, search engine marketing, and online advertising services. Ranked as the Valley's No. 1 Internet services firm by readers of the Phoenix Business Journal, and Arizona Business Magazine's "Ranking Arizona". Mighty Interactive clients include: Arizona Lottery, City of Phoenix, Circle K Stores, Pinnacle West/APS, DMB Associates, Arizona Highways Magazine, Phoenix Children's Hospital, Greater Phoenix Chamber of Commerce, The Flinn Foundation, and others.