Butterball Goes High Tech This Thanksgiving
Thursday, November 20th, 2008We’ve all heard of the Butterball Turkey Talk-Line, but did you know that now you can get text messages from Butterball reminding you to start thawing your turkey and what temperature it should cook at? At Butterball.com (also available in a mobile version) you can also watch how-to videos and participate in live chats to ensure your turkey is as delectable as possible this Thanksgiving.

Butterball really understands that the world is evolving and how people are using new resources to find information these days. When the Turkey Talk-Line was launched 28 years ago in 1981, that was the best way for a consumer to get information. But with the growth of the internet, people are now searching online for videos, testimonials and recipes like never before. I personally don’t own a cookbook I use regularly – Instead, I just search online for recipes. Where did I find my pie recipes for an early Thanksgiving this year? AllRecipes.com and FoodNetwork.com.
NOTE: Read the entire article to learn how to get a free pizza the day before Thanksgiving from Papa Johns!

And if you’d rather scratch out your eyes then have to talk on the phone, there’s definitely an existing need.


